Varn is a digital marketing company based in Bradford-on-Avon in the Old Brewery offices. Varn was formed in 2010 in MD Tom Vaughton’s spare room and has since grown to a team of 12 marketing experts, some of whom have worked in search marketing since before Google was the main search engine.
The Varn team combine expertise with a fun working environment that keeps the energy levels high and creativity flowing. The office occasionally welcomes the arrival of a new toy to accompany their already growing collection which features a pinball machine, pool table and nerf guns.
Varn is one of the proud sponsors of the Bradford-on-Avon cycling festival and are looking forward to attending the event on both days to get involved with the community. Where Tom and his team will be handing out water to quench the thirst of visitors and riders alike.
When asked about their involvement with the cycling festival, Tom Vaughton said:
“we’re a local company, with local staff and we like to get involved with the local community and support them. This is why we have gotten involved in projects such as securing solar panels for the Fitzmaurice Primary School, created a website for the food bank in Bradford-on-Avon and are now sponsoring the cycling festival”.
Varn work with a variety of clients from one of the UK’s largest car dealerships, who have seen a rise of 74% in online enquiries for their vehicles since working with them, to an international clothing company who have seen website revenue increase by 81%. They also with well-known and niche online publishers to get their content ranking at the top of Google.
The company increases the revenue and search engine ranks for their clients in the following ways:
- Technical SEO Auditing and Optimising
- Planning & Managing Creative Content/ Digital Marketing Strategies
- Digital PR
- Analysis of Website Data
- Pay-per-Click (PPC) Campaign Management
- Competitor Analysis
- Running Staff/Company Training Programs
- Website design and development
When asked about the future of Varn, Tom Vaughton told us they are expecting to see a continued trend of growth within their Analytics and Technical SEO training and Consultancy services where they work with in-house teams to support their strategy and performance.
If you want to say hello to the team over the festival weekend or are in need of some refreshment, just look out for their cyan blue hoodies and polo shirts!